How to offer a white label web analytics dashboard powered by Plausible
We’ve made it easy for you to provide or resell a white label version of our simple and privacy-centric web analytics dashboard to your customers. We’ve built several features to make it easy to integrate web analytics powered by Plausible (but without our branding) directly into your user interface.
Plausible: Open source Google Analytics alternative
Plausible Analytics is an open source, simple, lightweight and privacy-friendly Google Analytics alternative. One aspect that makes Plausible different from many of the other web analytics tools such as Google Analytics is the fact that Plausible is open source software. Let’s take a look at what that means exactly.
Plausible: Self-Hosted Google Analytics alternative
Plausible Analytics is an open source web analytics tool. Our mission is to reduce corporate surveillance by making a useful and privacy-friendly website analytics tool that doesn’t come from the adtech world.
What makes Plausible a great Matomo alternative
Matomo, formerly known as Piwik, was founded in 2007 and has long been the most well known open source alternative to Google Analytics. Matomo is installed on 1.9% of all websites and this is an amazing success for a great open source web analytics project.
Website analytics platform for bloggers and content creators
Many people create content on their personal websites and blogs. There are many motivations behind this. Some use it like a diary, some as a hobby, or as a way to connect to other people, as a way to build an audience, make money and even improve their career opportunities.
Plausible: Powerful audience segmentation and visitor analysis
The one thing that has always helped Plausible grow is sticking to the needs of a specific set of audience. When we started as a simple-enough and privacy-first way of tracking website traffic, we automatically started appealing to individual creators.
Why pay for an analytics tool when Google Analytics is free?
Google Analytics has been the staple of the digital marketing industry. It’s the most commonly adopted web analytics tool on the internet, that it’s a habit–a no-brainer–for site owners to install and use it for tracking site performance. And because it’s always been free to use, that is part of the habit as well.